Here Are A Few Simple Ideas For Your Search Engine Optimization Efforts
There was at one time a movie called "Field Of Dreams" and in this film one of the most well-known quotes was, "If you build it they will come". And a while ago the same was true of websites, now things are much different. These days if you would like to get people to your webpage then you need to do proper website positioning otherwise known as SEO.
In this article we are going to go into a few search engine optimization strategies that you really should use. Website Placement can be split into two separate choices. There is on page Search engine optimization and off page Website seo. On page search engine optimization is exactly what it sounds like, it is just how your page is optimized for the serps in order to get your site placed high in the results pages. When it concerns off page optimization, it is simply the opposite. This is about building backlinks to your website. And the more inbound links you have for your targeted keywords the higher your site will rank in the search engines for those key phrases.
When it involves the on page seo, there are a couple of things you have to do. Each page you design should be targeted around only a couple of keywords. Let's pretend you just want to rank for a term such as "Fast Weight Loss Programs", assuming your focusing on a weight loss site. In order to end up getting the attention of the search engines instantly, make sure that the title of the webpage is the targeted keyword phrase. Then as you are building the page, you will want to integrate that term in the first phrase of the content if possible. If you can't get it in the first sentence at least make sure it is in the first paragraph.
Your search term should also be included in every other paragraph of the post, don't fill all the content with the phrase as you might be penalized for search phrase stuffing. So as an typical article or post could have about 7 to 8 paragraphs of content, hinging on the writer, your keyword phrase needs to be included 4 or 5 times all through the post. You will furthermore want to make sure that the search term is also somewhere in the very last paragraph of the post.
So now for the off page optimization. It's high time to start building back-links for that page according to the keyword phrases you would like your page to rank for. So when individuals click on that phrase they are taken to your site. Search engines use these kinds of links as a sort of voting process for your web page. Which means that the more keyword targeted back-links you have the more favorable your page will rank.
While there are lots of ways you can create these links, article marketing will be the best and easiest way to build plenty of high quality backlinks to your web site. This is where you write an article and place these search term targeted links in the article or in a resource box at the end of the article. Once that part is done take the articles and submit all of them to article web directories. Each and every time the article is published you receive a link pointing back to your site.